How to Use Generative AI for Content Creation—And How Not to Use It
A lot of the fear of AI comes from writers ourselves, of course. But generative AI can do so much for us beyond writing. What’s needed right now isn’t more content, it’s BETTER content—here’s how AI can help writers.
Assessing Quarter One: What Did You Learn About Your Marketing, Your Business Evolution, and You?
How did your Q1 marketing plan go? Your quarterly performance assessment should be more than just numbers. A consciously run business is driven by intention…
Trends, Clicks, Organic Reach…What Is This, Junior High?
Social media is a lot like junior high… Everyone’s just learned how to keep their true feelings bottled beneath a shiny, thick gloss of pretty or cool. And then there’s the bullying and vitriol between different cliques. This post will teach you how to navigate the junior high cafeteria of social media platforms by avoiding the pitfalls of overstimulation and FOMO and staying true to your authentic business voice.
5 Tips for Better Video Marketing
In this video I review the first four tips and finally reveal Tip #5 for Better Video Marketing.
How Can I Keep Using Facebook After Reading The Facebook Files?
It’s been Facebook’s world for a while. And I felt like there was nothing I could do about that. But then, I heard the Facebook Files, and I realized that, whether or not what I did mattered, I had to so something. Something, just so I could sleep at night. The report documents how Facebook’s policies of whitelisting allowed a public figure to show images…
The Secret to Great Blog Post Topics
You may think you need to generate content in order to establish authority in your field, and that’s partly true. But the secret to writing a great blog isn’t knowing all the answers.